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The 14 Best Instagram Apps Event Marketers Should Be Using

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best instagram applications

“What App Is That?”

I can’t seem to go a week without an email, instant message or text asking the details off Apps being used to promote our events. Apps are of such high interest that many people refuse to even share their sources when they find an awesome one. It’s as if you would have to give up your first born just to get details on a few image or video editing apps that usually cost less than five dollars.

Yes apps are that costly to some, a life for a cheap app.

None the less, the combination of great quality iPhone and iPad apps can help you and your events stand out from the average promoter, just posting images over and over again.

Now before we get into the details of the individual apps, let’s go over a few quick tips that can take your use of these applications to another level.

Key Tips for Your Instagram Applications

Buy The Proper Version

Nothing spells amateur more than having some App watermark over your photos or videos you’re using for marketing. Every time I see a Flipagram watermark over a promoter’s image I cringe. You’re making hundreds and even thousands of dollars from your events and you can’t spend under $3 to look professional? Shame.

Make your marketing look polished and professional. If you can’t make that small investment, maybe you shouldn’t be in the event marketing business or any business for that matter.

Iphone Apps Can be Used on iPad

If you’re using your iPad to post your event marketing, some of these apps may not be available to you. A simple workaround for that is to switch your search to iPhone in the search listing and download the app to your iPad.

We’ve had no big issues with trying this with applications we download and work with.

Play Around With Them

Just like anything, it may take a few tries before you’re truly happy with the output from the apps. No you don’t have to be a rocket scientist, however the ins and outs of the applications can take some getting use to. Play around, find settings you like and stick to them.

Combine Apps

For a truly unique look and feel for your marketing, find ways to merge the output of the different apps. You could edit images to look awesome in one image app, then use that same image in a video, frame and animation app.

Don’t be like the others that uses 1 app and get stuck looking cookie cutter like every other marketer. Be unique and use apps together.

Giving Credit

This should go without saying, but some of us may need a quick reminder. If you’re going to save and use images, video and music from others, make sure you give some credit to them. If they’re on Instagram, tag them. If not all you have to do is use credit to: … really simple.

You don’t want to go using other peoples’ content without regard and end up with some nasty cease and desist messages via email. This has happened, it’s the internet, it makes the world that much smaller.

Now on to the Best Instagram Apps

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Below are some of the best Apps you can use on Instagram for your events. They range in price, from FREE.99 to $2.99. Enjoy!

1. Iconosquare


Get your total number of likes received, your most liked photos ever, your average number of likes and comments per photo, your follower growth charts and more advanced analytics.

This app also makes it easier to communicate with your followers in one dashboard, without having to be glued to your phone screen.

2. Instant Save

Like a pic or video that comes up in your Instagram feed and want to download it? Then IstantSave it is. InstantSave is the only app in App Store that can help you to save unlimited number of photos and videos from Instagram, Vine and SnapChat. Just remember to give credit where credit is due.

We also use this to curate ideas for future event use, saving pics and video for later.

3. Repost & Regram

Want to Repost Your Favorite Photos and Videos from Instagram? Looking to Share All The Best Posts on Your Feed with All of Your friends? Here’s the Repost & Regam App to the rescue. You’re able to share content that pops up in your feed that’s engaging. Make sure you invest the few dollars so you don’t have that awful app logo on the images you’re sharing. Again give credit to the initial publisher.

4. Snapseed

With Snapseed, anyone can enhance, transform, and share their photos with ease using incredibly advanced features from the leader in digital photography software.

Snapseed will become on of the photo apps you’ll want to use every day. It makes any photograph extraordinary with a fun, high-quality photo experience right at your fingertips.

5. Word Swag

Word Swag *automagically* turns your words into beautiful photo text designs! Create amazing text layouts that would normally take minutes – or even hours – with just a tap. It takes your simple images up a notch. So if you have a quote you’d like to use or simply want to brand your images with party information, this is what you’ll want to use.

6. Flipagram

Create beautiful short video stories using your Facebook, Instagram and Camera Roll photos, set to music you love! If you don’t have videos of your own, this is the perfect application to create your own. In a few clicks you can turn your still images into something special.

7. Camera+

It’s all about one thing… great photos! Whether you’re a seasoned photographer or someone who’s barely touched a camera, Camera+ will make you love taking photos.

It’s the go to app for those filtered images you notice people are posting. So make your event images pop with Camera+.

8. PicPlayPost

This is one of my favorite apps to use. You can combine both still images and videos in separate frames and then enhance them with music from your itunes account. Use PicPlayPost to create captivating stories with your photos, videos, GIFs and music.

RECOMMENDED READING: Check out our full list of recommended tools and resources. Click Here.

9. Portrait HD

Portrait Painter is a professional painting tool that automatically creates a finely painted gallery- style portrait from any image or snapshot then adds color, light and texture, which harmonize intelligently. You will love watching their subjects transcend from the living to become immortalized in a timeless masterpiece. Gives your pictures awesome different effects outside of what you can do with Mextures and Snapseed.

10. Videohance

This video editing application will turn you into a video pro within a few clicks. You can add layers, light leaks, patterns, music, color effects and tons more to make your videos pop. Take videos you created in Flipagram or PicPlayPost and throw them into Videohance for even more awesomeness. A perfect example of combining the use of different apps.

11. Mextures

Mextures is the best app for applying film grain, textures, light leaks and beautiful gradients to your images in seconds. No app is faster. And with our revolutionary non-destructive workflow, you can can make changes at any time during your editing process, fine tune your edits with photo adjustments and then save and share your edit for future use. Also included are over 200 beautiful formulas for easy 1 click editing created by some of the top iPhone photographers in the world.

12. Split Lens 2

Ever wondered how some marketers are replicating people and images within the same picture? Wonder no longer, they’re probably using an app like Slit Lens 2. It not only works well with images, but this pro version works well with video as well.

13. Fuzel Collage

We probably get the most questions when using Fuzel Collage App. Fuzel Collage is a fun & simple way to combine ordinary photos into share-worthy moments. It’s also great for animating and transitioning images within cells and frames. Very eye catching.

14. Padgram

Since there isn’t a dedicated iPad app for using Instagram, you can download Padgram. Operates just as your Insatagram application would, with even more functionality. You can subscribe to different hashtags to see what’s hot and trending. You can also view many of the statistics like followers, unfollows, likes, comments and much more.

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Hopefully you picked up a few great apps you never knew about and were also reminded of a few you had forgotten. Remember to play around with each app to get familiar with it, combine the use of multiple apps and most of all have fun.

Start implementing these apps today, so you can stand out from the crowd. Again, remember to invest the few bucks for the applications, If you can’t spend a few dollars to stand out from the crowd, then you should not be in business.

Get started now.


 tweetable Tweet this! To the man who only has a hammer, everything he encounters begins to look like a nail.
 tweetable Tweet this! What Instagram App Is That? Here’s 14 Worth Knowing
 tweetable Tweet this! If you can’t make that small investment, maybe you shouldn’t be in the event marketing business.

Now It’s Your Turn – What’s Your Favorite Instagram App?
Have a favorite app you’d like to share or have experience with one mentioned above? Leave a comment below and let’s talk.


3 Responses to “The 14 Best Instagram Apps Event Marketers Should Be Using”

  1. Kamaria Morgan says : Reply

    Such a valuable post…I’ll definitely refer back often…thanks for sharing!

  2. […] Ever asked what App Is That? Here's 14 of the best Instagram Apps for your video and images worth knowing. Read more…  […]

  3. Anthony says : Reply

    Hey !

    I am Anthony, the content and community manager at Iconosquare, thanks for the feature 🙂

    If you have any questions, feel free to ask them!

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